Chelsea Football Club have officially announced Circle, a global financial technology company, as their new Principal Partner and Official Front-of-Shirt Partner.
Under the new partnership, Circle’s branding will feature on the front of the shirts worn by Chelsea’s men’s, women’s and academy teams.
The agreement represents a significant commercial partnership for the Premier League club and further strengthens Chelsea’s growing portfolio of global corporate partnerships.
Circle’s association with the club will provide the company with prominent visibility across Chelsea’s various teams and competitions, while linking its brand with one of the most recognisable football clubs in the world.
The partnership was confirmed by Chelsea as part of the club’s continued efforts to build strategic commercial relationships with leading global brands.
